1981 & Amazon join forces to conquer new horizons in global brand expansion.

November 19, 2025, Shenzhen – The "Global Brand Launch: Strategic Layout Driving Growth" successfully concluded at the Amazon Office in Raffles Plaza, Nanshan District. Co-hosted by 1981 Technology and Amazon Global Selling, the event brought together 45 cross-border e-commerce practitioners and traditional factory owners to explore new opportunities in global expansion.

Gathering of Experts: Unlocking a Full-Suite Expansion Playbook

The event featured exclusive insights from Amazon heavyweights and industry experts, delivering hyper-practical, actionable sharing:

Tiffany Liu, Senior Expansion & Operations Manager at Amazon, provided a deep dive into the product selection logic, compliance essentials, and logistics landscape for the vast European market, empowering sellers to precisely capitalize on market dividends.

Patrick Zhang, Senior Manager of Business Development & Operations, unveiled Amazon's 2026 New Seller Policy, detailing the welcome package for new sellers and new product warehousing benefits, effectively lowering the barrier to entry.

Cindy Chen, Account Manager for the Middle East, decoded the high-growth potential of emerging Middle Eastern marketplaces and broke down winning product selection strategies for hot categories, opening doors to new growth channels.

Vivian, Operations Director of 1981 Technology, focused on "Transforming Traditional Factories for Global Expansion," sharing a streamlined pathway from manufacturing to global branding, which resonated strongly with the audience.

Empowerment Through: Tackling Core Expansion Challenges

The event was packed with highlights and dense, practical knowledge:

A dedicated consultation session was a major crowd-puller! The professional team from 1981 Technology was on hand to provide one-on-one free store registration guidance, precise product research, and customized operation plans, directly addressing common pain points like product selection doubts and operational hesitancy, offering tailored solutions for sellers.

A Decade of Deep Expertise: Empowering Businesses to Explore Global Markets

As an Amazon SPN Certified Service Provider, 1981 Technology has been deeply rooted in cross-border e-commerce for over a decade, offering full-chain services including multi-platform operation, international logistics, and overseas warehousing. For three consecutive years, they have helped clients achieve an annual output value exceeding USD 200 million. This renewed collaboration with Amazon Global Selling not only created a high-efficiency communication platform for factory-based sellers but also underscored a shared commitment to "Empowering 'Made in China' to Win Globally."

Save the Date: November 21, Hangzhou – Our year-end finale!Join us as we shift focus to the path of high-quality development in cross-border e-commerce in Hangzhou, concentrating on 2026 brand globalization trends and advanced operational strategies. Sellers from the East China region are invited to stay tuned for this opportunity to explore new global market opportunities together.

Looking ahead, 1981 Technology will continue to focus on North American and European markets, upgrade localized services, and partner with more cross-border businesses to explore new blue oceans in global trade.