1981 Technology empowers Xingcheng swimwear to sail the world

On August 16, under the shimmering waves of early autumn, the 2025 Northeast Asia (Xingcheng) International Swimwear Expo opened at the Liaoning Xingcheng International Swimwear Expo Center. With the theme "Riding the Waves, Swimming into the Future," this edition brought together nearly a thousand well-known domestic and international companies, procurement delegations from over 30 countries, and more than a thousand professional buyers. Over 100,000 new products made their debut, with on-site exceeding 1 billion yuan. A dynamic industry event blending historic charm and contemporary fashion was officially launched.

Online and Offline Channels Soar Together, Chinese-Themed Swimwear Dazzles the World

The Expo introduced an innovative model combining online digital exhibitions, offline touring displays, and AI virtual host reporting, effectively breaking down barriers of time and space. The offline exhibition area was bustling with visitors, particularly at the Chinese-style fashion show, which became a major highlight—models adorned in swimwear featuring blue-and-white porcelain patterns and traditional motifs danced gracefully against the backdrop of the ancient city, vividly bringing to life the unique charm of Xingcheng where “culture is the soul and industry is the backbone.” Meanwhile, the online digital exhibition attracted over 5,000 professional buyers globally, facilitating real-time communication and ensuring Xingcheng swimwear shines on the international stage around the clock.

Cross-Border Services Ignite the Venue, 1981 Technology Emerges as a “Navigation System” for Global Expansion

Amid lively specialized sessions on cross-border e-commerce channel transformation and digital upgrading, 1981 Technology became a central point of consultation for Xingcheng swimwear manufacturers. Apparel factories and brands from around the world visited their booth one after another, seeking in-depth advice on leveraging Amazon to access more than 20 global marketplaces. “They are not just a service provider but a strategic partner,” shared a representative from a cooperating enterprise. “1981’s end-to-end solutions, covering brand positioning, compliance management, and worldwide marketing, have helped our swimwear products secure a solid position in Europe and America while accelerating expansion into emerging markets.”

Industrial Ecosystem Development Deepens, Xingcheng Establishes Itself as a New Global Hub

During the Expo, the International Procurement Negotiation Meeting utilized big data for precise matching, leading to signings in areas such as cross-border product selection and supply chain integration. International buyers conducted on-site visits to Xingcheng factories, witnessing the exceptional quality of manufacturing. Specialized fabric matching sessions efficiently connected upstream and downstream players across the industrial chain. This comprehensive showcase covering “design-production-cross-border-branding” demonstrated the evolution of Xingcheng’s swimwear industry cluster from leveraging scale advantages to ascending as a high-value hub.

Ancient City as the Sail, Technology as the Oar

As the centuries-old city walls provide a striking contrast to modern swimwear, digital service providers like 1981 Technology are embedding global capabilities into “Xingcheng Manufacturing.” Using Amazon as their vessel, they are steering the dream of Chinese swimwear into wider international waters. This Expo was not only a trade fair but also a symbol of how Xingcheng’s swimwear industry—armed with an open mindset and technological strength—is capitalizing on new opportunities in global expansion and writing a new legend of “Xingcheng selling to the world” at full speed.