1981 & Amazon: Empowering Guangdong Firms to Go Global

On June 17, 2025, in the Amazon office at Raffles Office Building, Yuehai Street, Nanshan District, Shenzhen, a substantive industry event was in full swing. Hosted by Shenzhen 1981 Technology and featuring Amazon Global Selling, the themed conference "How Traditional Enterprises Can Expand into Overseas Markets" attracted numerous entrepreneurs. The venue was fully occupied, with temporary extra seating proving insufficient, vividly demonstrating Shenzhen enterprises' determination and enthusiasm for exploring overseas markets.

During the conference, three senior Amazon Business Development Managers delivered highly valuable presentations. Emma, Key Account Expansion and Operations Manager, presented "How Amazon Empowers Factory Brands to Go Global." Starting from resource integration and operational strategies, she analyzed specific paths for Amazon to empower enterprises in going global, charting a course for factory brands to enter international markets. Li Wei, Senior Key Account Business Development Manager for Amazon Business, focused on "Breaking Through the B2B Track - Amazon's Top High-Growth Commercial Procurement Product Recommendations for 2025." Combining detailed data and practical case studies, she shared high-potential commercial procurement products, helping enterprises precisely seize opportunities in the B2B sector. Vinson, Middle East Marketplace Business Development Manager, presented "Smooth Passage to the Golden Middle East: Tap into the Billion-Dollar Market with High-Growth, End-to-End Support." He provided an in-depth analysis of the Middle East market's potential, unique business ecosystem, and Amazon's comprehensive support policies, offering clear guidance for enterprises venturing into this market.

As the concluding segment, Vivian, Operations Director of 1981 Technology, presented "Empowering Brands: Helping 'Chinese Brands' and 'Chinese Factories' Shine Worldwide." She shared her team's rich experience and innovative models in assisting Chinese companies' global expansion, sparking strong resonance throughout the audience.

Throughout the event, entrepreneurs listened attentively, diligently taking notes and photographing key points, creating a strong learning atmosphere. After the conference concluded, many entrepreneurs proactively engaged with the 1981 Technology team, seeking solutions for their specific enterprise challenges in going global, resulting in lively on-site interactions.

The successful hosting of this conference built a bridge for Shenzhen's traditional enterprises to deeply engage with industry leaders, providing them with professional and cutting-edge strategies and methods for overseas market expansion. It is believed that in the future, with the collaborative support of multiple parties, more "Chinese Brands," "Chinese Enterprises," and "Chinese Factories" will step onto the world stage, shining brightly in the international arena.